Apple will ban shake-to-skip ads in its apps.
In a move to alleviate user distress, Apple has announced its plans to ban shake-to-skip ads in its apps, according to reports from inside Internet giants. This move is aimed at addressing the complaints of numerous social media users who have been frequently disturbed by such advertisements, particularly during shopping software's double 11 special chapters.
13 November 2023
Reports suggest that Apple has notified multiple top App companies in China to remove their gyroscope permissions and prohibit shaking-to-jump advertisements since November. This decision has brought mixed reactions from Chinese netizens on Weibo, reflecting a wide range of viewpoints on the issue.
On one hand, many users have expressed appreciation for Apple's move, praising the company for taking action against what they perceive as intrusive and bothersome advertisements. Some users have even gone as far as to suggest that this step will lead them to use more Apple products in the future, as they are fed up with the constant interruptions caused by these ads.
For instance, a user named "Little Orange" expressed their gratitude towards Apple, stating that they were looking forward to seeing other mobile phone manufacturers follow suit. Additionally, another netizen known as "Scoring on apples" shared that they have always thought that Xiaomi's "Pounds System" feature is particularly useful and recommended that all manufacturers should quickly implement similar measures.
On the other hand, there are also users who have expressed dissatisfaction with Apple's decision, arguing that it would limit their choices and potentially harm their favorite e-commerce platforms. For example, one user named "Mausoleum in the U.S." sarcastically commented, "Can other brands be arranged, and this is a state of 'Jump Out' recently? The orange video on Weibo only costs 136g."
Moreover, some netizens have been relatively indifferent to the ban on shake-to-skip ads, suggesting that they are not significant enough to warrant concern. For example, a user named "Fuck off, hurry up already" stated that this should have been done long ago and expressed frustration towards those who find it bothersome.
A few netizens have also indulged in some humorous remarks, making light of the situation with witty comments. For example, a user named "Thank you thank you thanks" jokingly applauded Apple's actions, stating that the person who invented this B function must definitely reduce Merit.
In conclusion, while there is a mixed reaction among Weibo netizens towards Apple's decision to ban shake-to-skip ads in its apps, the move has been welcomed by many as a positive step towards improving user experience and alleviating distress caused by intrusive advertisements. As Apple takes this significant step, other mobile phone manufacturers are also under pressure to follow suit and provide better user experiences for their customers.