15 days ago
Days after Dilraba's rain-soaked, butterfly-releasing walk at VOGUE China's Forces of Fashion gala in Suzhou, vendors have set up stalls selling butterflies around the venue — and the plaza itself has become a fan pilgrimage site.
Nike's latest figures show the canvas classic shrinking fast in the market that once kept it everywhere: Converse revenue is down 31% for the year and 28% in the latest quarter, as China's students trade Chuck Taylors for thick-soled retro runners.
At VOGUE China's rain-soaked Forces of Fashion gala in Suzhou, red-carpet walks were timed to the second and canonized by fans: Dilraba's butterfly release was declared historic, Bai Lu's walk earned 'nine seconds of god', and the gap between studio portraits and live photos became its own trending topic.
A red-carpet broadcast gap, a wrongly accused actress and a claim that a star's Zuhair Murad gown was bought rather than borrowed turned Bazaar's annual gala in Jiangyin into seven trending topics — and exposed the quiet economy behind Chinese celebrity couture.
Days after the Los Angeles show fielded four Chinese models, the brand's Chinese joint venture reported revenue up 42 percent and profit up more than fivefold — the numbers behind a comeback few saw coming.
The year's Victoria's Secret show gave China two stories at once: Natalia Bryant, Kobe Bryant's eldest daughter, made her runway debut, while Liu Wen, Xi Mengyao and He Cong marked a tenth appearance, an eight-year comeback and, for one of them, a segment opened for the first time by an Asian model.
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