China Launches “Qinglang” Crackdown on Fake Police Bulletins and Self‑Media Rumors
China’s internet watchdogs have launched a sweeping crackdown on self‑media accounts that fabricate police bulletins, a move that has sent shockwaves through the nation’s already tightly regulated online sphere. The campaign, framed by the central Cyberspace Administration of China (CAC) as the “Qinglang” operation – Rectifying Self‑Media Publishing Untruthful Information – targets a litany of false reports that mimic the distinctive blue‑background, white‑text format of official police notices.
13 August 2025
In recent weeks, a string of high‑profile hoaxes has drawn public ire and prompted a decisive response from authorities. One fabricated bulletin claimed a car crash in Kunming had killed 131 people; another alleged that tap water in Hangzhou was laced with feces. A third rumor, tied to the abbot of the Shaolin Temple, Shi Yongxin, spread using the same official‑looking layout. The false alerts, which were widely shared on short‑video platforms and micro‑blogging sites, not only distorted reality but also threatened to sow panic and erode confidence in genuine government communications.
The problem extends beyond fake police notices. In July, regulators identified a broader wave of misinformation that touched on public policy, safety, disaster forecasts and consumer markets. Old rumors resurfaced about the cancellation of individual medical‑insurance accounts; fabricated “new regulations” on electric‑bicycle charging in Hainan circulated as fact; and an alleged prediction by an academician of an eight‑magnitude earthquake in Guangdong was amplified across social media. False casualty figures from heatwaves in Anhui and Shandong, exaggerated flood death tolls in Chongqing, and bogus videos of a “human‑monkey battle” on Mount Emei – the latter generated by AI‑synthesized imagery – further strained the online information environment.
The legal and administrative response has been swift and severe. Public security organs have imposed penalties ranging from detention of five to ten days to fines of up to 1,000 yuan, depending on the gravity of the offense. In several documented cases, individuals such as Liang Mou, Deng Moumou and He Moumou were detained after disseminating fabricated police reports. A short‑video platform in Changsha was also fined after it failed to curb the spread of a viral counterfeit bulletin. The CAC’s “Qinglang” operation has already shut down more than 3,000 accounts that impersonated news outlets, government agencies or enterprises, sending a clear deterrent signal to would‑be rumor‑mongers.
The crackdown underscores a broader policy trajectory under President Xi Jinping, in which the government has tightened its grip on digital speech to preserve social stability. Laws such as the Cybersecurity Law, along with increasingly frequent administrative and criminal sanctions for rumor‑spreading, provide the legal scaffolding for these actions. Officials argue that false police bulletins can trigger unnecessary emergency responses, disrupt public order and damage the credibility of legitimate law‑enforcement communications. By treating the imitation of official notices as a serious offense, the state seeks to protect the integrity of its information channels at a time when AI‑generated content makes deception easier than ever.
For Chinese netizens, the fallout is two‑fold. On the one hand, the prospect of detention and fines is prompting a more cautious approach to sharing unverified stories, especially those that resemble official alerts. On the other, critics worry that the expanding definition of “false information” could encroach on legitimate dissent and limit free expression. The balance between curbing harmful rumors and preserving a vibrant public discourse remains a contested arena.
The implications for the media industry and online platforms are equally profound. Companies now face heightened liability for user‑generated content, spurring investments in fact‑checking tools, stricter user agreements and more aggressive content moderation. Content creators, especially those who rely on sensationalist headlines to drive traffic, must weigh the lure of virality against the risk of legal repercussions. The industry’s pivot toward greater responsibility may reshape the landscape of Chinese digital entertainment and news, where the line between citizen journalism and rumor‑mongering has long been blurred.
In sum, the “Qinglang” operation represents the latest chapter in China’s ongoing effort to police the digital commons. By targeting the fabrication of police bulletins—a uniquely potent form of misinformation—the government hopes to stem the tide of panic‑inducing rumors, reinforce public trust in official communications, and project an image of decisive governance in an era of rapid, algorithm‑driven information spread. Whether the campaign will achieve lasting stability without stifling legitimate discourse remains to be seen, but for now, the message to self‑media operators is unmistakable: spreading false police alerts will be met with severe punishment.
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