Sun Yingsha Shatters Records with Historic Harper's Bazaar Cover
Sun Yingsha, a renowned Chinese table tennis player, has made history by becoming the cover star of Harper's Bazaar China's 500th issue. The magazine's presale was met with unprecedented enthusiasm, selling over 300,000 copies in just 8 minutes and exceeding 400,000 copies in 25 minutes. This remarkable feat has shattered the magazine's previous sales records. As the first active athlete to achieve this milestone, Sun Yingsha has proven her immense popularity and influence in the world of sports and beyond. Her appearance on the cover of Harper's Bazaar China marks her third major fashion magazine feature in just 8 months, following her appearances on the covers of ELLE and Vogue China.

9 May 2025
The sales phenomenon of Sun Yingsha's cover edition has been nothing short of astonishing, with the magazine selling over 10,000 copies within a minute and 200,000 copies just four minutes later. The sales continued to surge, with 300,000 copies sold within eight minutes and 400,000 copies sold within a quarter of an hour. In a truly remarkable feat, the combined sales on both platforms surpassed the half-million mark within just one hour, underscoring the overwhelming demand for this special edition of the magazine featuring Sun Yingsha. This achievement not only solidifies Sun Yingsha's status as a fashion icon but also highlights the growing intersection of sports and fashion in modern culture.
Sun Yingsha's unprecedented feat of gracing the covers of ELLE, Vogue, and Harper's Bazaar within an impressive eight-month timeframe cements her status as a trailblazer in the fashion world. As the first active athlete to achieve this milestone, Sun Yingsha's remarkable sales performance has exceeded expectations, underscoring her burgeoning influence in the realm of fashion. The spectacular sales of her 'Beautiful Person' magazine cover edition has ignited a fervent discussion across social media platforms, with netizens expressing astonishment and admiration for the unprecedented sales figures. The total sales across both online and offline platforms surpassed 500,000 copies within a remarkably short span of just one hour, demonstrating her influence on boosting domestic consumption and contributing to economic growth. This phenomenon indicates a revitalization of interest in print media, leveraging the power of celebrity influence to drive consumer spending and stimulate the economy.
