Di Di Bu Wei's Blunder: A Lesson in Live Streaming Etiquette
The recent controversy surrounding Chinese social media personality Di Di Bu Wei has sparked heated discussions online. The incident began when Di Di Bu Wei asked a question during a live stream that was perceived as insensitive and intrusive, prompting a public apology. Specifically, Di Di Bu Wei had asked Chinese actor Huang Zi Tao if he had ever considered divorcing his wife Xu Yi Yang, which was seen as a highly personal and inappropriate question.
18 June 2025
Di Di Bu Wei's apology statement acknowledged that his words were "unseemly" and had caused discomfort for both the guest and some viewers. The apology has been met with mixed reactions, with some netizens accepting his expression of regret and others criticizing him for not considering the potential consequences of his words. In her apology statement, Di Di Bu Wei expressed remorse for her thoughtless comments, acknowledging that she had overstepped her bounds as a celebrity interviewer. She stated that she had not intended to cause any harm or offense to Huang Zi Tao or his family and emphasized her respect for their private lives.
The reaction from netizens has been overwhelming, with many expressing their disappointment and disgust at the behavior of Di Di Bu Wei. On social media platforms, many are calling for her to apologize for her actions, with comments ranging from frustration to outrage. One netizen commented that they had wasted their time watching the live stream, while another expressed frustration, saying that the incident reflects poorly on the entire live streaming industry and its lack of content quality and moral boundaries.
Many have also come to the defense of Huang Zi Tao, praising him for his calm and composed demeanor in the face of provocation. Fans have commented that he is a true gentleman who didn't stoop to Di Di Bu Wei's level and instead chose to leave the live stream, setting a great example of how a public figure should behave. The incident has sparked a wider discussion about the state of the live streaming industry in China, with netizens calling for greater regulation and oversight to ensure that live streams are respectful and safe for all viewers.

As the live streaming industry continues to grow and evolve, there will be a greater need for regulation and accountability to ensure that all users are treated with respect and dignity. The discussion around Di Di Bu Wei's apology and the reaction from netizens serves as a reminder of the importance of navigating sensitive topics with care and respect for audiences. This incident highlights the complexities of online interactions and the potential for casual comments to escalate into major controversies, underscoring the need for online personalities to be mindful of their words and actions.
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