Embracing Autumn: The Cultural and Agricultural Significance of 立秋 in China
In the midst of sweltering summer heat, a significant event marks the beginning of the end of the season: 立秋, or the Start of Autumn. This traditional Chinese solar term is the 13th of the 24 solar terms in the Chinese lunisolar calendar and typically falls around August 7th or 8th each year. While it signifies the theoretical beginning of autumn, it doesn't necessarily mean the end of hot weather. Instead, it serves as a signal for the gradual transition from the warmth of summer to the cooler months ahead.

7 August 2025
Deeply integrated into agricultural practices and folk cultures, 立秋 has long been a significant solar term, marking a shift from summer to autumn, and traditionally associated with harvest and preparation for the coming winter. Cultural practices often include "贴秋膘" (tiē qiū biāo), which refers to eating meat to gain weight in preparation for winter after the summer's heat has caused weight loss. Other traditions involve consuming specific foods like pears, lilies, and lotus roots, and drinking chrysanthemum tea, believed to be beneficial during this transitional period.
On social media platforms like Weibo, 立秋 is a widely discussed topic each year, with users sharing well wishes, artistic content, and personal reflections on the transition of seasons. Celebrities, such as Xiao Zhan, participate in promotional content related to 立秋, wishing fans a fortunate autumn. The hashtag #立秋# allows people to share their experiences, photos, and short videos related to the day, creating a sense of community around the seasonal observance.
The agricultural industry is directly affected by the changing seasons and the concept of 立秋 as a preparation for harvest. Industries related to food, health, and traditional medicine may see shifts in consumer behavior around this time due to traditional practices like "贴秋膘" and seasonal food consumption. There might be an increased demand for specific produce or health-related products.
While direct political discussions are absent, the cultural focus on 立秋 suggests its significance as a societal marker, influencing dietary habits, health awareness, and agricultural practices. It's a time for reflection on the year's efforts and anticipation of the harvest. A good autumn harvest, which 立秋 heralds, is crucial for food security and rural stability, which are always underlying concerns for any government.
In essence, 立秋 remains a culturally important solar term, with ongoing discussions about its traditional customs and contemporary relevance. Its implications are deeply rooted in agricultural cycles and traditional Chinese culture, influencing societal practices and potentially certain consumer behaviors in related industries. As the summer heat begins to wane, people come together to celebrate the start of autumn, sharing in traditions, well wishes, and reflections on the passing of time.
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